The following is an Agreement between Unfair Marketing Advantages Ltd, having an address of 85 Great Portland Street, First Floor, London, W1W 7LT and (Client), having an address of

I.  Unfair Marketing Advantages agrees:

  1. To provide advertising management services to generate web leads for Client by creating advertising campaigns and landing pages.
  2. To research the Client's target market and identify the best targeting options.
  3. To create the campaign creatives, set up the campaigns, test everything before publishing, and then publish the campaigns live.
  4. Analyse the campaign performance to determine which creatives and which segments are winners and losers.
  5. Continually optimise campaigns for incremental gains and to prevent ad fatigue.
  6. To assist in determining the best advertising promotions for all campaigns.
  7. That it is simply a Contractor under this Agreement and shall be responsible for payment of any taxes and/or insurance as required by UK law.
  8. (If applicable) To submit all adverts and landing pages for approval before publishing.

II.  Client agrees to:

  1. Use tracking components for each generated lead to accurately measure the conversion rate that result from these lead-generation campaigns.
  2. (If applicable) Approve the copy for all adverts and landing pages promptly.
  3. Pay Unfair Marketing Advantages a management fee upon receipt of the invoice. Unfair Marketing Advantages’ management fee is to be paid monthly in advance of service delivery.
  4. Pay for their advertising spend in addition to the aforementioned ad management fee (this agreement covers up to £750 per month ad spend).
  5. Pay for any additional services that they require that are not outlined in this service agreement and/or have not been agreed in writing by Unfair Marketing Advantages.

III.  Both parties agree:

  1. To act in good faith and carry out their responsibilities to the best of their abilities.
  2. If litigation is necessary this Agreement will be interpreted based on the laws of England and Wales, regardless of any conflict of law issues that may arise.  The Parties agree the dispute will be resolved at a court of competent jurisdiction in England and Wales.
  3. That each party shall maintain ownership of its respective intellectual property. Any Client promotional copy modified by Unfair Marketing Advantages for the benefit of the advertising campaign shall remain in the sole ownership of Client.
  4. That each party shall maintain the confidential information of the other in confidence, until such time that the confidential information may later become available to the public, or that such disclosure is required by law.
  5. That this agreement shall stay in place for a minimum of ninety (90 days).
  6. That either party can cancel this Agreement at any time after the minimum time has been served, upon providing thirty (30) days' written notice to the other.  Upon Termination, Unfair Marketing Advantages shall still be owed compensation for any services that occurred outside the scope of this agreement before termination.
  7. No waiver by either party of any default shall be deemed as a waiver of any default of the same or other provisions of this Agreement.
  8. If any provision is held invalid or unenforceable, such invalidity shall not affect the validity or operation of any other provision, and such invalid provision shall be deemed to be removed from the Agreement.
  9. That this agreement is not an exclusive arrangement. The Parties agree that they are free to enter into other similar agreements with other parties.
  10. That the Parties to this Agreement are independent contractors which means there are no strings attached. Neither Party is an agent, representative, partner, or employee of the other Party.

IN WITNESS WHEREOF, both and Unfair Marketing Advantages Ltd have hereunto executed this AGREEMENT as of the date indicated below.

 

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Signed by Adam S. Oyedele
Signed On: February 21, 2025


Signature Certificate
Document name: Ad Management Service Agreement
lock iconUnique Document ID: b225faf2536884f4621f3534591fd9a38e8f33a2
Timestamp Audit
February 19, 2024 1:50 pm GMTAd Management Service Agreement Uploaded by Adam S. Oyedele - [email protected] IP 2a06:5906:44d:7300:bc2d:1f16:cd6d:b55e